AUGUST 15, 2023 - Oklahoma City-based dining collective, The Social Order, has announced the grand opening of its ninth Fuzzy’s Taco Shop® location on Monday, August 21. Located in the Lakeside Shops at 7401 N. May Avenue, the Baja-style taco shop embraces an updated design including a walk-up window and covered patio for outdoor dining.
Situated in Northwest Oklahoma City, the new location will better serve customers living north of downtown. In addition to expanding its Fuzzy’s Taco Shop portfolio, The Social Order is planning to open a new Dave’s Hot Chicken location in Edmond later this year and is currently finalizing the location of its second and third Spark, the group’s retro-inspired burger joint in Scissortail Park.
“We’re thrilled to be serving our neighbors in the Northwest Oklahoma City community with this newest Fuzzy’s location,” said Brian Bogert, CEO of The Social Order. “The Social Order is incredibly proud of the longstanding relationship we’ve fostered with the Fuzzy’s brand over the years and feel that this newest location reflects our investment in the brand and our local community. We look forward to serving this new region and welcoming guests to enjoy their favorite Fuzzy’s menu items.”
To celebrate the opening, The Social Order is giving the first 100 people in line on Monday, August 21 a bounce back card for one free taco on a future visit and selecting five of these people at random to receive free tacos for a year.
FAST CASUAL FAVORITE
Taking over a former Freddy’s Frozen Custard, The Social Order’s ninth Fuzzy’s location converted the previous concept’s drive thru into a walk-up window and transformed the south side of the building into patio space for outdoor dining. The North May location also boasts the brand’s updated design including contemporary furnishings and refreshed branding. Long-time fans can still look forward to all of their familiar favorites including Fuzzy's signature Baja-style tacos, chips and queso, margaritas, and more.
The new location will also boast exclusive bar menu offerings including $16 Margarita Flights with all six frozen flavors (house lime, sangria swirl, strawberry, watermelon, and huckleberry), a Ranch Water menu with customizable flavors, specialty Tequila Spritz Cocktail made with Aperol, Jose Cuervo Especial, grapefruit Jarritos, fresh lime and champagne, and well as the Frozen Club Special made with local Clubby Seltzer, Tito’s vodka, lemon and lime juice with the option to customize the flavor.
ABOUT THE SOCIAL ORDER
Every Restaurant. Every Team. Every Time. The Social Order is invested in the renaissance and continued growth of the great state of Oklahoma. Whether it’s creating a new concept or furthering the success of an existing brand, The Social Order believes in raising the standards and never settling for less than the best. With nine Fuzzy’s Taco Shop locations, fast casual joint SPARK, The Jones Assembly on historic Film Row adjacent to the 21C Museum Hotel, and Dave’s Hot Chicken, The Social Order is making a difference in how Oklahoma lives, plays and eats.
ABOUT FUZZY’S TACO SHOP
Founded in 2003 in Fort Worth, Texas, Fuzzy’s Taco Shop® is a fast-casual restaurant serving Mexican favorites with a splash of Baja. The laid-back atmosphere pairs perfectly with signature Baja-style tacos, famous chips and queso, and icy-cold beverages always served at a chill price. With 138 franchise- and corporate-owned locations in 18 states, Fuzzy’s Taco Shop was ranked a Top Food Franchise, Top Franchise for Culture, and Top Multi-Unit Franchise for 2021 by Franchise Business Review, recognized in Franchise Times “The Top 500 Issue” in 2022, Entrepreneur’s 2021 Franchise 500 Ranking and Nation’s Restaurant News #10 “Fastest Growing Chains” of 2018. Fuzzy’s Taco Shop restaurants are franchised by affiliates of Pasadena, Calif.-based Dine Brands Global, Inc. (NYSE: DIN). For franchising information, visit www.MyFuzzys.com.
ABOUT DINE BRANDS GLOBAL, INC.
Based in Pasadena, California, Dine Brands Global, Inc. (NYSE: DIN), through its subsidiaries and franchisees, supports and operates restaurants under the Applebee's Neighborhood Grill + Bar®, IHOP®, and Fuzzy’s Taco Shop® brands. As of June 30, 2023, these three brands consisted of over 3,500 restaurants across 18 international markets. Dine Brands is one of the largest full-service restaurant companies in the world and in 2022 expanded into the Fast Casual segment. For more information on Dine Brands, visit the Company’s website located at www.dinebrands.com.