Museum also announces Military Appreciation Day in partnership with the USO

OKLAHOMA CITY (July 15, 2025) — The National Cowboy & Western Heritage Museum will celebrate the 2025 National Day of the Cowboy on Saturday, July 26, from 10 a.m. to 4 p.m., with a full day of family-friendly fun honoring the stories, traditions and people who shape the spirit of the American West — both in legend and in service.

A highlight of this year’s event is a special appearance by Kent Rollins, the famed cowboy cook, humorist and storyteller. Rollins, known for his chuck wagon cooking and captivating tales, will connect with fans during two meet-and-greets, lead a live presentation, and sign copies of his bestselling cookbooks, available for purchase at the Museum’s Persimmon Hill store.

Rollins' appearance last year was standing-room-only, so purchasing tickets in advance is recommended.

Please note: Due to the July heat, he will not be cooking during his presentation, but will share stories instead.

Kent Rollins Appearance Schedule

• 10–11:15 a.m. | Meet-and-greet
• 11:30 a.m. | Live presentation
• 1–2 p.m. | Meet-and-greet

In addition to Rollins’ appearance, the event will feature mechanical bull riding, mini-barrel racing, giant horseshoes, Western crafts, trick roping and more — offering something for every cowboy and cowgirl at heart.

Military Appreciation Day

In honor of those who serve, the Museum will offer free admission to all active-duty and retired military members with valid ID on Saturday, July 26, during the National Day of the Cowboy celebration. In partnership with the USO, the Museum will also host several special programs throughout the day to recognize and celebrate military service:

• 11:30 a.m. | Oath of Enlistment Ceremony
Witness a powerful moment as new recruits take the official oath to join the U.S. Armed Forces.

• All day | Honoring the Military – Interactive Activity
Explore stories of early frontier soldiers in the Gallery of the Frontier West and learn how the Code of the West shaped their lives and values.

• All day | USO Thank-You Card Station
Visit the USO booth to write a note of appreciation to deployed service members — a small gesture that makes a big difference.

Celebrate the enduring spirit of the West and the service members who embody it every day through courage, sacrifice and duty.