Partnership brings new line of OKC-inspired merchandise to local retailers 

OKLAHOMA CITY - Visit OKC and Shop Good have partnered to create a new line of apparel and gifts inspired by Oklahoma City’s tagline, The Modern Frontier. Featuring iconic symbols such as the Scissortailed Flycatcher and Oklahoma River to the OKC Streetcar and skyline, the collection includes hand-printed apparel and accessories. 

“This partnership encapsulates the Modern Frontier campaign by embracing the attributes that make our city special while infusing them with individual style and creativity,” said Zac Craig, president of the Oklahoma City Convention and Visitors Bureau. “Bringing this campaign into lifestyle apparel and gifts is yet another way to celebrate the energy, excitement and welcoming spirit of OKC.” 

Visitors and locals can find these custom OKC gifts and apparel at Shop Good’s locations in Automobile Alley and Chisholm Creek, as well as online. Pieces of the Modern Frontier collection are also available at a variety of local retailers across the city, including Painted Door Gift Boutique, Blue Seven, DNA Galleries, Coki Bay and Resonate Gift Shop. 

“Oklahoma City is on the rise, and we are thrilled to partner with Visit OKC in highlighting all of the incredible places, experiences and landmarks that make this a great place to work, live and play,” said Shop Good’s owner Audrey Falk. “Our goal in designing this collaborative collection is to offer goods that can proudly be represented by both visitors to the metro area and those of us who are lucky enough to call the Modern Frontier our home.” 

All items in the collection meet rigorous global standards for ethical production and fair labor, certified by independent third-party audits. This means you’ll not only look good but feel good about supporting local retailers and sustainable products.